Multimedia and multi-tasking

Brunken and colleagues (2002) investigated multi-media learning and the processes that make it work. In two experiments they showed that the multimedia format facilitates learning through the processes of the dual coding effect and the modality effect.

The dual coding effect refers to the effect by which learning is improved when related pictures are presented at the same as text based information, and the modality effect shows that learning is enhanced when information is presented through the visual and auditory modalities simultaneously.

» Read more